From TEDxchange
“At TEDxChange, Melinda Gates makes a provocative case for nonprofits taking a cue from corporations such as Coca-Cola, whose plugged-in, global network of marketers and distributors ensures that every remote village wants — and can get — a Coke. Why shouldn’t this work for condoms, sanitation, vaccinations too?”
Click here to access video – approx 17 mins
Filed under: Leadership Research, Leadership Training, News, Video | Tagged: change, coca cola, marketing, melinda gates, nonprofits, social change | Leave a Comment »
